"Pim! Pum! Pam!"

This post begins a series on that morning favourite, cereal. I was originally going to go with a general run up to modern times like I usually do, but became totally locked on the history of Rice Krispies. That gave me the idea to pick a few good looking cereals and go find out what's up with them.

In digging into the background of this food there sure are some damn weird varieties out there. And some pretty messed up ideas (the part I like) of what some crazy ass marketing department thought we'd like to eat.

So, Rice Krispies. Brought by Kellogg's in 1928, they have remained virtually unchanged for over 80 years. Breakfast cereals came from a more scientific background (more on that in a later post), but Krispies were conceived to be just plain fun and yummy, and they're called Rice Bubbles in Australia, hilarious.

Not all was a good time for the Rice Krispie. The banana flavoured version, Banana Krispie's (or Banana Bubbles) didn't fly and was let go in the 90's after a short run. Razzle Dazzle Rice Krispies was another early 90's flop. They were apparently sugar coated. That had to be hard to do, and they must have been sweet. That's OK though. There is a multi grain (!) version sold in the UK.

And, oh yeah, today's blog title is Snap, Crackle, Pop in Spanish.

Have a nice day.